My inspiration began with a backpack, a handful of dreams and a vision - to bring ethical and beautifully handcrafted accessories to a global market, whilst ensuring the artisans who create them are empowered to earn a dignified and sustainable income. My name is Harjit Sohotey-Khan and my journey started whilst travelling for a year through Asia with my husband.
Throughout our travels, we came across many artisan communities. From Nepal to Thailand and Indonesia to Tibet. Women handcrafted stunning textiles using ancient techniques passed down through generations. There was a story woven into everything they created.
Read more about my inspiration in the Huffington Post blog: How A Year of Living Out Of A Backpack Inspired Me To Set Up A Sustainable Fashion Business
Living out of a backpack also taught me that I didn't need so much stuff in my life. It made me appreciate my clothes and inspired me to think of a more ethical approach to life.
LUXURY HANDCRAFTED FAIRTRADE RECYCLED SUSTAINABLE
THE PROBLEM WITH FAST FASHION
Cheap, trend-driven clothing influenced by celebrity cultures and fashion catwalks, dominates our high-street stores. Gone are the days when we’d shop seasonally, instead, trends now dictate how often we shop and our desire to have the latest t-shirt or pair of jeans, means the production of clothing has increased at breakneck speed. We’ve lost our appreciation of quality and our altered perception of price means we now think it’s normal to pay £5 for a pair of jeans. As a result, our over-consumption has turned us into a throw-away society with synthetic clothing waste polluting the environment damaging our lakes, rivers, oceans and marine life. We inadvertently feed the profit margins of large fast fashion brands who turn a blind eye to the injustices of garment workers in developing countries who make their clothes.
BUT IT DOESN’T HAVE TO BE THIS WAY
WHAT MAKES JEWELLED BUDDHA DIFFERENT?
We Place The Artisan At the Heart of the Story
Unlike fast fashion, our accessories and clothing are made entirely by hand using upcycled, handloomed, organic and vegan materials. We champion artisans who make our products and work collaboratively to share their stories. Each and every product we carry is handmade by artisans empowered by a fair and sustainable income.
We Sell Authentic textiles
Whether it’s Kantha, Shibori, Jamdani or Kashida - you can rest assured that you’re buying authentic textiles. Handcrafted by skilled artisans who are either master weavers or have learned from generations before them, our collections ensure age-old crafts and cultures are preserved, providing you with authentic fashion for your wardrobe and home.
We’re Work Exclusively with Social Businesses Who Do Good
We carefully curate our collections, partnering exclusively with social enterprises, NGO’s and brands that share our respect for people and the planet. We work only with innovative social businesses who have a strong sense of integrity and transparency in their fair trade practices, women’s empowerment programmes and environmental impact.
Inspired by our travels to faraway places, we bring you a sophisticated edit of ethically made fashion and homeware from around the world. Our collections are timeless, feminine and beautifully handcrafted by skilled artisans.
We scour the planet to find you beautiful textiles. Currently we’re making our way through Indian textiles. Unlike many brands we don’t just import products, we visit the social enterprises, building lasting relationships, learning about the production and crafts and meeting artisans. We then introduce you to our artisans and show you exclusive behind the scenes moments. We feel this is a necessary part of the story of the product and enables you to connect with your clothing.
Find out more about who we are in the video below, so beautifully put together by our friends from Kynder - an eco - travel platform dedicated to featuring kind, eco-conscious hospitality.
WOMENS EMPOWERMENT AND HOW YOU CAN MAKE A DIFFERENCE
“Fair trade is as much about humanity as it is equality.”
We believe we all have the power to influence social change. For us that means fashion that has been created consciously. Women make up the majority of the workforce in the textile industries of developing nations, facing huge challenges such as gender, caste and social inequality.
By choosing to buy sustainable products you’re making a statement to the fashion industry that they need to make a change to the ways in which they produce, make and sell their clothing. Buying sustainable products ensures demand is kept up and artisans and workers continue to work and earn a sustainable wage.